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Installation and Configuration

How to set up the Facebook Conversions API integration with SlideRule Analytics.

How to install and configure the SlideRule Analytics FB Conversions API app.

Install the App

  1. Install the app on your store by clicking Add app
Add SlideRule Analytics FB Conversions API app
  1. Click Install app
Install app button
  1. You'll automatically be logged into the app. Once there, click Configure.
App configuration button
  1. We'll need to enter our Facebook Pixel ID and Access Token
Facebook Pixel ID and Access Token entry

Open your Facebook Business Manager

  1. Open the Facebook Business Manager and select the account you want to integrate with
Selecting account in Facebook Business Manager
  1. Click All tools
All tools option in Facebook Business Manager
  1. and Events Manager
Events Manager in Facebook Business Manager
  1. That will open the Facebook Events Manager
Facebook Events Manager

Configure Your Pixel

Choose whether you want to use an existing Facebook Pixel or a new one. If you're not sure, we recommend using a new pixel and leaving your old pixel in place until you're ready to switch your advertising spend to the new pixel.

Create a New Pixel

Use an Existing Pixel

Want to test SlideRule against your current integration? Read our docs here.


Create a New Pixel

How to create a new Facebook Pixel for your integration with SlideRule Analytics.

Use an Existing Pixel

How to use an existing Facebook Pixel for your integration with SlideRule Analytics.