We combine data from Shopify, Google Analytics 4, and Universal Analytics so you can compare this Black Friday performance to last and learn which strategies are driving your growth.
We create a data pipeline that automatically keeps your data up to date so your team focuses on using data to improve your store instead of collecting it.
We set up custom tracking for your store on demand and integrate those custom events into your canonical dataset so determine which customization strategies are working and iterate faster.
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